PRIVACY

🔒 Legal

Privacy Policy.

Effective Date: [Insert Date]

Howdy ("we," "our," "the Platform") respects your privacy and is committed to protecting your personal data. This Privacy Policy describes how we collect, use, share, and safeguard your information when you use the Howdy platform — including chats, social feed (iFeed), short videos (Shots), planner, e-commerce, live streams, ads, and monetization tools.

By using Howdy, you agree to the terms of this Privacy Policy, our Terms of Service, and any related platform rules.

01 Information We Collect

1.1 Account Information

  • Phone number, email address, username, profile picture, display name, bio, date of birth, gender, interests, website links.
  • Verification documents for Creator or Business accounts (ID, company docs, GST/Tax ID).
  • Payment information for subscriptions, purchases, or creator payouts (UPI, bank, PayPal).

1.2 Content & Activity Data

  • Messages, media (photos, videos, GIFs, voice notes), posts, comments, reactions, likes, shares, bookmarks.
  • Short-form videos (Shots), Stories, iFeed content, event participation, planner tasks, and live stream interactions.
  • Engagement analytics, watch time, completion, audience interaction, follower activity.

1.3 Device & Technical Data

  • Device identifiers, IP address, browser type, OS, location (with user consent), app version, push notification preferences.
  • Multi-device login sessions, QR code access, activity logs for security and account management.

1.4 Transaction & Monetization Data

  • Purchase history (coins, subscriptions, premium content), shop orders, affiliate link tracking, creator earnings, ad spend.
  • In-app currency (Howdy Coins), gift transactions, Diamonds from live streams, commission payouts.

02 How We Use Your Information

We use your information to:

  • Provide, maintain, and improve Howdy features (chats, posts, content discovery, planner, live streams).
  • Authenticate accounts, prevent fraud, secure payments, and detect policy violations.
  • Personalize content, recommendations, ads, and notifications.
  • Facilitate transactions, payouts, subscriptions, and premium content unlocks.
  • Enable creators and businesses to monetize via ads, shop, affiliate marketing, live gifts, or premium content.
  • Analyze platform usage, engagement metrics, and trends to improve user experience.
  • Communicate account-related updates, promotional offers, and legal notices.

03 Account Types & Feature Access

Howdy offers three account types:

3.1 Personal Accounts

  • Basic messaging, group chats, limited media sharing, disappearing messages, iFeed posts, Shots (up to 60 sec), event joining.
  • Privacy control: public or private profile visibility.
  • Cannot monetize content.

3.2 Creator Accounts

  • Enhanced analytics, longer Shots (up to 3 min), scheduling, live streams, collaboration posts, event hosting (public/private).
  • Monetization: Creator Fund, premium content, tips, subscriptions, live gifts, brand collaborations.
  • Access to limited ad boosts and insights.

3.3 Business Accounts

  • Full analytics, product tagging, shop management, advanced DMs (auto-replies), bulk messaging, event promotion.
  • Monetization: Ads, campaigns, affiliate marketing, branded content, product sales, shop integration.
  • Ad Manager access for full campaign creation and targeting.

04 Chats & Messaging Privacy

  • Messages are end-to-end encrypted; only participants can read content.
  • Media sharing limits depend on account type (100 MB personal → 500 MB business).
  • Disappearing messages can be set for 24 hours, 7 days, or 90 days.
  • Multi-device access supported; users can view and revoke sessions.
  • Personal, Creator, and Business accounts have tiered group sizes, broadcast limits, and call participant limits.
  • Quick reply templates, auto-replies, and analytics available for Creator & Business accounts.

05 Content & Social Feed (iFeed) Privacy

  • Posts, Stories, Shots, Reels, and Planner events follow account-specific visibility rules.
  • AI-powered feed recommendations may use engagement, interests, and location.
  • Event participation via "I'm In" adds events to Planner; public event hosting available for Creator & Business accounts.
  • Content insights and analytics vary by account type.

06 Premium Content & Subscription

  • Creators may offer single premium content unlocks (Shots ₹99, Posts ₹89, Long Videos ₹399) or subscription access (1 month ₹199, 3 months ₹599, 12 months ₹1,799).
  • Users access premium content via paywall; auto-renewing subscriptions unless cancelled.
  • Revenue sharing: 80% creator / 20% Howdy for single unlocks; subscription revenue: 75%, 72%, 70% by duration.
  • Platform enforces compliance (no adult, violent, copyright-infringing content).

07 Creator Funds & Live Gifts

7.1 Creator Funds

  • Performance-based rewards for original, high-quality content.
  • Eligibility: Creator/Business account, 18+, KYC, minimum followers, consistent posting, clean account.
  • Rewards tracked via dashboard; withdrawal min ₹500; penalties apply for violations.

7.2 Live Gifts

  • Users purchase Coins → send virtual gifts → convert to Diamonds → cash payout to creators.
  • Creator eligibility: 18+, live-enabled, clean account, KYC.
  • Revenue split: coin purchase 100% Howdy, creator withdrawals 70% / 30%.

08 E-Commerce Privacy

  • Verified sellers can list products, manage inventory, pricing, shipping, and process refunds/exchanges.
  • Buyers provide address, phone, and payment info; orders tracked and updates sent in chat.
  • Howdy stores transaction and order data for operational purposes and analytics.

09 Advertising & Campaigns

  • Only Business accounts may create ads, boosts, affiliate marketing campaigns, and paid partnerships.
  • Ads may appear in feeds, stories, reels, explore, search, shop, messages, or collaborations.
  • Audience targeting uses location, interests, age, gender; budgets, duration, creatives, analytics tracked.
  • Howdy collects campaign data (billing, creatives, performance metrics) and enforces compliance.

10 Affiliate & Creator Marketplace

  • Marketplace enables campaigns, brand collaborations, secure payments via escrow, content submission, analytics, and dispute resolution.
  • Howdy earns fees from marketplace, withdrawals, and optional promotional upsells.
  • Fraud prevention, content compliance, and payment security enforced.

11 Data Security

  • End-to-end encryption for chats and media.
  • Two-factor authentication (2FA) and login alerts for all accounts.
  • Device management allows session review and revocation.
  • Secure storage and encrypted backups; personal data can be downloaded or deleted on request.

12 User Rights & Controls

  • View, update, or delete account info and content.
  • Control who can see posts, stories, and events.
  • Opt-out of targeted ads where legally permitted.
  • Cancel subscriptions or premium content access anytime.

13 Revenue & Payout Compliance

  • Creators & businesses must comply with local laws, age limits, tax obligations, content policies, and payout eligibility.
  • Howdy reserves the right to withhold payouts for violations, fraud, or disputes.
  • Platform fees and revenue shares are applied transparently.

14 Policy Violations & Enforcement

  • Content violating copyright, adult, violent, misleading, or illegal rules will be blocked or removed.
  • Monetization privileges may be suspended or revoked.
  • Repeated violations may result in account termination.

15 Children & Age Restrictions

  • Users must be 18+ to earn, receive payments, or access monetized features.
  • Personal accounts require a minimum age of 13.

16 Changes to Privacy Policy

  • Howdy may update this Privacy Policy to reflect new services, features, or legal requirements.
  • Users will be notified of significant changes; continued use constitutes acceptance.

17 Contact & Support

For privacy questions, data requests, or disputes, contact privacy@howdyapp.com.

For monetization, payouts, or shop support: support@howdyapp.com

Your Privacy. Protected At Every Step.

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